Privacy Policy

Dear Customers,

Your privacy is very important to us. Therefore, data protection has a high priority in our company. We aim to make the use of our website, shop, and other services as convenient as possible for you. For this reason, we store data ourselves or transfer it to service providers with whom we cooperate.

Below, we explain which personal data we collect, why we collect it, and how we use it to provide our services and communicate with you.

Controller for Data Processing:

Beyer & Söhne GmbH

Christoph-Probst-Weg 4

20251 Hamburg

Germany

You can visit our websites without providing any personal information. Each time a webpage is accessed, the web server automatically stores a so-called server log file, which includes, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access.

This access data is evaluated solely for the purpose of ensuring the smooth operation of the website and improving our services. This is done in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR to protect our overriding legitimate interests in the proper presentation of our offerings as part of a balancing of interests. All access data will be deleted no later than seven days after your visit to the site.

Hosting Services by a Third-Party Provider

As part of a data processing agreement on our behalf, a third-party provider provides the hosting and presentation services for our website. All data collected as part of the use of this website or in the designated forms in the online shop, as described below, is processed on their servers. Processing on other servers only occurs within the scope explained here.

This service provider is located in a country outside the European Union for which the European Commission has determined by decision that an adequate level of data protection exists.

We collect personal data when you voluntarily provide it to us as part of your order, when contacting us (e.g., via contact form or email), or when creating a customer account. Required fields are marked as such because we need these data to process the contract or respond to your inquiry. Without providing this information, you will not be able to complete the order or submit the contact request. The data collected is evident from the respective input forms. We use the data you provide to process contracts and respond to your inquiries in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR.

If you have given your consent under Art. 6 para. 1 sentence 1 lit. a GDPR by choosing to open a customer account, we will use your data for this purpose. Further information about the processing of your data, particularly with regard to its transfer to service providers for order, payment, and shipping processing, can be found in the following sections of this privacy policy.

After the contract has been fully processed or your customer account has been deleted, your data will be restricted for further processing and deleted after the expiry of retention periods required under tax and commercial law in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data under Art. 6 para. 1 sentence 1 lit. a GDPR, or we reserve the right to use your data in ways permitted by law, which we inform you about in this statement.

You may delete your customer account at any time, either by sending a message to the contact details provided in this privacy policy or through a function provided for this purpose in your customer account.

To fulfill the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we share your data with the shipping company responsible for delivery, to the extent that this is necessary for delivering the ordered goods. Depending on the payment service provider you select during the order process, we transfer the payment data collected for this purpose to the credit institution handling the payment and, if applicable, to any payment service providers commissioned by us or the selected payment service itself.

In some cases, the selected payment service providers collect these data themselves, provided you create an account with them. In this case, you must log in to the respective payment service provider during the order process using your login credentials. The privacy policy of the respective payment service provider applies in this regard.

If you have given us your explicit consent during or after placing your order, in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will share your email address and phone number with the selected shipping service provider. This allows them to contact you prior to delivery for the purpose of delivery notification or coordination.

You can revoke your consent at any time by sending a message to the contact details provided below, or directly to the shipping service provider at the contact address listed below. After revoking your consent, we will delete the data provided for this purpose unless you have expressly consented to further use of your data, or we reserve the right to use the data in ways permitted by law, as explained in this policy.

DHL Paket GmbH

Sträßchensweg 10

53113 Bonn

Germany

To fulfill the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we transfer your data to a commissioned debt collection agency if our payment claim remains unpaid despite prior reminders. In this case, the debt will be collected directly by the debt collection agency.

Furthermore, the transfer of data serves to protect our overriding legitimate interests in the effective enforcement of our payment claims, as part of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

If you subscribe to our newsletter, we will use the required data or any data you provide separately to regularly send you our email newsletter based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

You can unsubscribe from the newsletter at any time by sending a message to the contact details provided below or via the link provided in the newsletter. After unsubscribing, we will delete your email address from the recipient list unless you have explicitly consented to further use of your data, or we reserve the right to use your data in ways permitted by law, which we inform you about in this privacy policy.

The newsletter is sent as part of data processing on our behalf by a service provider to whom we forward your email address for this purpose.

This service provider is located in a country outside the European Union for which the European Commission has determined an adequate level of data protection by decision.

We also reserve the right to use your first and last name as well as your postal address for our own advertising purposes, such as sending you interesting offers and information about our products by postal mail. This serves our overriding legitimate interests in addressing our customers for advertising purposes in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR as part of a balancing of interests.

The advertising mail is processed on our behalf by a service provider, to whom we forward your data for this purpose.

You can object to the storage and use of your data for these purposes at any time by sending a message to the contact details provided below.

As a customer of Beyer & Söhne, you have the opportunity to refer friends, acquaintances, and family members as new customers. Please ensure that you only refer individuals who are personally known to you. We will send an email to the individuals you refer and use the data you provide exclusively for this purpose.

Please note that the referred person will receive a notification email from us, which includes your first and last name.

To display our Trusted Shops quality seal, any collected reviews, and to offer Trusted Shops products to customers after an order, the Trusted Shops Trustbadge is integrated into this website.

This serves to safeguard our overriding legitimate interests in optimal marketing and the facilitation of a secure shopping experience in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. The Trustbadge and the services it promotes are provided by

Trusted Shops GmbH

, Subbelrather Str. 15C, 50823 Cologne, Germany. The Trustbadge is made available through a content delivery network (CDN) provider as part of a commissioned data processing arrangement. Trusted Shops GmbH also uses service providers in the USA, with an adequate level of data protection ensured. Further information about data protection at Trusted Shops GmbH can be found here [

].

When the Trustbadge is accessed, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access. Specific access data are stored in a security database to analyze security anomalies. Log files are automatically deleted no later than 90 days after their creation.

Further personal data is transferred to Trusted Shops GmbH if you decide to use Trusted Shops products after completing an order or if you have already registered for their use. The contractual agreement between you and Trusted Shops applies in this case. For this purpose, personal data are automatically collected from the order details. Whether you, as a buyer, are already registered for product use is verified using a neutral parameter — a cryptologically hashed version of your email address generated through a one-way function. Before transmission, your email address is converted into this hash value, which cannot be decrypted by Trusted Shops. If a match is detected, the parameter is automatically deleted.

This processing is necessary to fulfill our and Trusted Shops’ overriding legitimate interests in providing buyer protection associated with the specific order and transactional review services in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. Further details, including information on how to object, can be found in the Trusted Shops Privacy Policy, which is linked above and within the Trustbadge.

To make your visit to our website more attractive, enable certain functions, display relevant products, and conduct market research, we use cookies on various pages — provided you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. Additionally, we use cookies where required to fulfill a legal obligation we are subject to, in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR, and to protect our overriding legitimate interests in the optimized presentation of our offerings, as part of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. Further information on specific cookies and their respective legal bases can be found in the following sections of this privacy policy.

Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted at the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser during your next visit (persistent cookies). The duration of storage can be found in the overview of cookie settings in your web browser. You can configure your browser to inform you about the placement of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies in specific cases or generally. If cookies are not accepted, the functionality of our website may be restricted. Each browser manages cookie settings differently. The help menu of each browser explains how you can change your cookie settings. Below are links for managing cookie settings in various browsers:

Microsoft Edge™ [

] / Safari™ [

] / Chrome™ [

] / Firefox™ [

] / Opera™ [

]

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, you can revoke it at any time by sending a message to the contact details provided in this privacy policy.

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, this website uses Google (Universal) Analytics for website analysis purposes. The web analytics service is provided by Google Ireland Limited, a company registered and operated under Irish law, located at Gordon House, Barrow Street, Dublin 4, Ireland (

). Google (Universal) Analytics uses methods such as cookies that enable an analysis of your use of the website. The automatically collected information about your use of this website is typically transferred to and stored on a Google server in the USA. By activating IP anonymization on this website, your IP address is truncated before transmission within member states of the European Union or other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and then truncated there. The anonymized IP address transmitted by your browser within the scope of Google Analytics will generally not be merged with other Google data. Once the purpose for using Google Analytics is fulfilled and we terminate its use, the data collected in this context will be deleted.

If information is transferred to and stored on Google servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. You can view the current certificate

. Based on this agreement between the USA and the European Commission, the latter has determined that companies certified under the Privacy Shield maintain an adequate level of data protection.

You can revoke your consent at any time with future effect by downloading and installing the browser plugin available at the following link:

. This prevents the collection of data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google.

As an alternative to the browser plugin, you can click to prevent future tracking by Google Analytics on this website:

An opt-out cookie will be placed on your device. If you delete your cookies, you will be prompted to provide consent again.

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, this website also uses Google Signals, an extension of Google Analytics that enables

cross-device tracking

. This means that, if your internet-enabled devices are linked to your Google account, Google can generate reports on user behavior (specifically cross-device user numbers), even when you switch devices. For this purpose, Google uses data only if you have enabled the “personalized advertising” setting in your Google account.

We do not process any personal data ourselves in this context; we receive only statistics created based on Google Signals. You can revoke your consent at any time with future effect by downloading and installing the browser plugin available at the following link:

. This will prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google. In addition, you can deactivate the “personalized advertising” setting in your Google account. For details, please refer

.

.

Matomo Web Analytics

We use the open-source software

Matomo

(formerly Piwik), provided by

InnoCraft Ltd.

, 150 Willis St, 6011 Wellington, New Zealand, for analyzing and statistically evaluating website usage. Cookies are used for this purpose. The information obtained about website usage is transmitted exclusively to our servers and compiled into pseudonymized user profiles. We use this data to evaluate the use of our website. The collected data will not be shared with third parties.

IP addresses are anonymized (IP masking), so they cannot be traced back to individual users.

The processing of data is based on Art. 6 para. 1 sentence 1 lit. a GDPR. This reflects our legitimate interest in optimizing our website offering and advertising.

You can revoke your consent at any time by deleting cookies in your browser or changing your privacy settings.

Further information on Matomo's terms of use and data protection regulations can be found here:

.

You can revoke your consent to the use of this analytical data here (Opt-Out):

Matomo Opt-Out:

We use Google Ads to advertise this website in Google search results and on third-party websites. If you have given us your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, the so-called remarketing cookie is set by Google when you visit our website. This cookie automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Once the purpose has been fulfilled and we stop using Google Ads Remarketing, the data collected in this context will be deleted.

Further data processing will only occur if you have agreed with Google that your web and app browsing history will be linked to your Google account and that information from your Google account may be used to personalize the ads you see on the web. If you are logged into Google while visiting our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target audiences.

Google Ads is provided by Google Ireland Limited, a company registered and operated under Irish law, located at Gordon House, Barrow Street, Dublin 4, Ireland (

). If information is transferred to and stored on Google servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. The current certificate can be viewed

. Based on this agreement between the USA and the European Commission, the latter has determined that companies certified under the Privacy Shield maintain an adequate level of data protection.

You can revoke your consent at any time with future effect by disabling the remarketing cookie via

. Additionally, you can learn more about the use of cookies and adjust your settings through the

.

We use Microsoft Advertising to promote this website in Bing, Yahoo, and MSN search results as well as on third-party websites. If you have given us your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, a cookie will automatically be set when you visit our website. This cookie enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Once the purpose has been fulfilled and we stop using Microsoft Advertising, the data collected in this context will be deleted.

Microsoft Advertising is provided by Microsoft Corporation (

). Microsoft Corporation is headquartered in the USA and is certified under the EU-US Privacy Shield. The current certificate can be viewed

. Based on this agreement between the USA and the European Commission, the latter has determined that companies certified under the Privacy Shield maintain an adequate level of data protection.

You can revoke your consent at any time with future effect by disabling the remarketing cookie via

. Additionally, you can learn more about the use of cookies and adjust your preferences through the Digital Advertising Alliance.

In certain areas of our website, we use technology provided by Outbrain UK Ltd., Outbrain UK Limited, 5 New Bridge Street, London, EC4V 6JA, UK. Using a so-called widget, users are directed to additional content that may also be of interest to them, both within our website and on third-party websites. The content displayed in the Outbrain widget is automatically managed and delivered by Outbrain, both in terms of content and technology.

The reading recommendations, which are typically integrated below an article, are based on content the user has previously read. For displaying these interest-based recommendations, Outbrain uses cookies stored on the user’s device or browser. Outbrain collects the device source, browser type, and the user’s IP address, whereby the last octet of the IP address is anonymized. Outbrain assigns a Universally Unique Identifier (UUID) to identify the user’s device when visiting a website that has the Outbrain widget implemented. Outbrain creates user profiles by aggregating user interactions (e.g., page views and clicks) of a browser or device to derive preferences associated with the UUID.

The legal basis for data processing is your consent in accordance with Art. 6 para. 1 lit. a GDPR.

You can object to the tracking for displaying interest-based recommendations by Outbrain at any time. To do so, click the “Reject” field (Opt-Out) under Outbrain’s privacy policy, available at

. This page also provides further information about Outbrain UK Ltd.’s privacy practices. Please note that the opt-out applies only to the device you are using and will no longer be valid if you delete your cookies.

We use the Reddit Conversion Pixel, an analytics service provided by Reddit Inc., 520 Third Street, Suite 305, San Francisco, CA 94107, United States, on our website. This tool places a cookie on your device when you access our website via a Reddit advertisement. The cookie does not allow for personal identification. If you visit our website, both we and Reddit can recognize that you clicked on the relevant advertisement and were redirected to our site. Reddit Conversion Tracking is only activated with your consent via our cookie banner. The legal basis for this processing is therefore the user’s consent in accordance with Art. 6 para. 1 lit. a GDPR. The data collected through conversion cookies is used to generate conversion statistics for us. This enables us to determine the total number of users who clicked on our advertisement and were redirected to a webpage containing a Reddit pixel. During this process, we do not receive any information that would allow us to personally identify you as a user. If you do not wish to participate in this tracking method, you can prevent cookies from being stored independently of the opt-in banner by configuring your internet browser. Please use your browser’s help function for more information if needed. For more details about Reddit's privacy policy, please visit:

.

Our presence on social networks and platforms serves to facilitate better and more active communication with our customers and interested parties. We use these channels to share information about our products and ongoing special promotions.

When visiting our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. Using pseudonyms, user profiles can be created from this data. These profiles can be used, for example, to display advertisements within and outside the platforms that are presumably aligned with your interests. For this purpose, cookies are generally placed on your device, which store user behavior and interests. This processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR to protect our overriding legitimate interests in an optimized presentation of our offerings and effective communication with customers and interested parties as part of a balancing of interests. If you are asked for consent to data processing by the respective social media platform operators (e.g., via a checkbox), the legal basis for data processing is Art. 6 para. 1 lit. a GDPR.

If the aforementioned social media platforms are based in the USA, the following applies: An adequacy decision from the European Commission exists for the USA, based on the EU-US Privacy Shield. The current certification for each company can be viewed

.

For detailed information on the processing and use of your data by the providers on their pages, as well as contact information, your rights, and options for protecting your privacy — including objection options (Opt-Out) — please refer to the providers’ linked privacy policies below. Should you require further assistance, you can contact us directly.

Facebook: 

The data processing is carried out on the basis of a joint controllership agreement in accordance with Art. 26 GDPR, which you can view

. 

Weitere Informationen zur Datenverarbeitung im Rahmen des Besuchs einer Facebook Fanpage (Informationen zu Insights-Daten) 

.

Google/ YouTube: 

Twitter: 

Instagram: 

Pinterest: 

TikTok: 

Opt-Out Options:

Facebook: 

Google/ YouTube: 

Twitter: 

Instagram: 

Pinterest: 

TikTok: 

You can revoke your consent to the use of your data for advertising purposes at any time and without providing any reason by sending an email to

If you would like to revoke your cookie settings selection on this website, please click this link:

If you have given us your explicit consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR during or after your order, we will forward your email address to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne, Germany (

), so that they can send you a review reminder via email.

You can revoke this consent at any time by sending a message to the contact details provided below or directly to Trusted Shops.

You can contact us and initiate a conversation via WhatsApp. We are the data controller within the meaning of Art. 4 No. 7 GDPR for subsequent data processing related to WhatsApp. For providing and using WhatsApp, we employ the software solution provided by Charles GmbH, Gartenstr. 86-87, 10115 Berlin, Germany, under a data processing agreement. Charles stores all personal data within the EU. As an official WhatsApp partner, Charles uses the WhatsApp Business API, ensuring that no third parties or WhatsApp itself gain access to your communication content within our area of responsibility.

The use of WhatsApp is solely governed by the agreements you have made with WhatsApp. In accordance with WhatsApp's terms of use, by contacting us, we gain access to your phone number and username. We use this data, as well as any other information you provide, to recognize you and your preferences and to respond to your WhatsApp messages. The legal basis for this is your consent to contact in accordance with Art. 6 (1) (a) GDPR. Additionally, we will send newsletters via WhatsApp if you have provided us with your consent. Furthermore, you have the option to use WhatsApp to compile your shopping cart. In this case, data processing is based on Art. 6 (1) (b) GDPR.

You can revoke a previously granted consent at any time with effect for the future. Under the GDPR, you also have the right to access, rectification, data portability, and erasure of your personal data, as well as the right to restrict or object to certain processing activities. Additionally, you have the right to lodge a complaint with the supervisory authority responsible for you.

For further information, please refer to our data processors:

Charles GmbH:

WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland:

If you have any questions regarding the collection, processing, or use of your personal data, or if you wish to request information, rectification, restriction, or deletion of data, as well as to revoke granted consent or object to specific data usage, please contact us directly using the contact details provided in our Imprint.

Where we process personal data to safeguard our overriding legitimate interests as part of a balancing of interests, as explained above, you have the right to object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you may exercise this right at any time as described above. Where processing is carried out for other purposes, you only have the right to object if there are reasons arising from your particular situation. Once you have exercised your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights, and freedoms, or if the processing is necessary for the establishment, exercise, or defense of legal claims. This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

If you wish to revoke your cookie settings selection on this website, please click this link:

We hope that we have provided you with sufficient information and answered any questions you may have regarding data protection. This privacy policy will be further developed and adjusted as changes occur in our business operations or legal regulations.

Privacy policy created with

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